Blog

How Do You Market on Social Media When Three Major Platforms are Down?

tjdeschamps

Today, Facebook, WhatsApp, and Instagram are all down. It’s also not common knowledge (though it’s widely available) that all three apps are owned by one company. Twitter is speculating why. Last night 60 Minutes aired an episode about the conditions of working at this company. Is that why? Unless Zuckerberg is throwing a giant tantrum or everyone walked out on strike, no, it is not.
What does that mean for indie authors who use those platforms to market their books? It means you’re going to have a dip in sales, unless you do a few things:

1. Seek out other social media platforms. Your target audience might be loyal to the FB trio, but there’s other places they go.

Appearances 2021: Book Fair in Vegas, Baby!

tjdeschamps

Book lovers of all genres are welcome to come to Bally’s Convention Center, Las Vegas for a six hour book fair featuring over three-hundred authors (including yours truly). I’ll be there selling signed paperbacks from my Faerie Tales Series and the first book in my new Midlife Supernaturals Series Eastside Hedge Witch. My table partner[…]

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Marketing Monday: My First Fan Con as a Professional Author

tjdeschamps

Nothing like curing a case of imposter syndrome like having your first book signing. Unfortunately, we are still in a pandemic and this is Washington state so attendance was low. Another pro said that there were a quarter of the usual amount of attendees. Still, having a signing, reading, and sitting on panels with other pros was definitely a wonderful experience.

Indie Author: A Business and Art Balancing Act

tjdeschamps

When I first started writing, I thought I’d go the traditionally published route. I’d query an agent, sign a contract, and the agent in turn would sell my manuscript. My job was over the moment the art was finished. Sure there’d be rounds of edits, and I’d get to see what cover the art department[…]

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Marketing Monday: Swag to Sell Your Books

tjdeschamps

If you write in a particular genre, that genre usually has conventions. The conventions can range from a small local one of a couple thousand people to tens of thousands (San Diego Comic Con). Newer authors might not be able to afford a table at a con, but there are ways you can market your[…]

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Galaxy on Fire: Episode 4 Is Up

tjdeschamps

Episode Four of Galaxy on Fire is up in this Kindle Vella series. In this episode, Ishankhalit is no longer a young child but a teenaged cadet in training to be an officer. We get a view of Ishankhalit’s frame of mind regarding the empire and her role in it, learn a little more about[…]

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Eastside Hedge Witch: Midlife Supernaturals #1 (Update)

tjdeschamps

I got the rights to Eastside Hedge Witch back from my publisher this weekend. I plan to indie publish the novel. Unlike my Faerie Tales series of novellas, Eastside Hedge Witch is a full-length, Paranormal Women’s Fiction, with a comedic vibe.